It all started with an update to Jessica’s official Weibo account, which stated:
“I was excited about our upcoming fan events only to shockingly be informed by my company and 8 others that as of today, I’m no longer a member. I’m devastated – my priority and love is to serve as a member of GG, but for no justifiable reason, I am being forced out.”
The whole K-pop world is alight with speculation. At first it was believed that Jessica’s Weibo account was hacked and that message was a fake. Alas, it would appear not so.
SM Entertainment’s official statement is:
Hello. This is SM Entertainment.
We are offering our position on the words posted on Jessica’s Weibo posted today.
This coming spring, due to her personal situation, she has notified us she will halt her team promotions with the release of one [more] album.
Despite Jessica’s sudden notice, the agency and the Girls’ Generation members tried our best and tried to figure out a way that Girls’ Generation’s activities can continue in the best possible direction.
However, in the midst of insufficient negotiations regarding conflicts of differences in priorities and interest, Jessica started her fashion business. Due to this, despite ongoing talks, it has come to a point where the team could not be maintained.
Thus, the agency had no choice but to pull up Girls’ Generation’s activities as 8 members earlier than planned, and in the midst of while working out when to announce this, Jessica had posted her words early this morning.
From here on, our agency will continue to support and manage the 8-member Girls’ Generation and Jessica’s individual activities.”
Apparently, Jessica has other interests she wants to pursue. According to Soompi, a popular K-pop blog, she is an aspiring fashion designer and wants to study fashion design in the U.S. and is attempting to launch her own brand “BLANC.” Her dreams to become a fashion designer, going to fashion school in the U.S. while still participating in Girl’s Generation activities appeared to be too much of a conflict for SM Entertainment and they apparently considered it a breach of contract and dropped her. The SM statement does say that there are “on going talks” so it’s not clear if the drop is permanent. More to come.
The remaining eight members of Girls Generation were spotted today in Incheon Airport with dire expressions and one member short.
(Image from SBS)