Apple ordered to re-write a misleading statement on its website, and DO IT NOW! says the judge

BBC reports that Apple has been ordered to re-write an ‘inaccurate” statement about Samsung product on its website.

When Apple asked for 2 weeks to do this, they got 24 hours, LOL, and a 반성문(joke) from the head-boy to boot.

Lord Justice Longmore told Mr Beloff: “We are just amazed that you cannot put the right notice up at the same time as you take the other one down.”

Sir Robin Jacob added: “I would like to see the head of Apple [Tim Cook] make an affidavit about why that is such a technical difficulty for the Apple company.”

I’ve been trying to look for the actual statement on their UK website, but I could not find it. Maybe they’ve done it already.

  • Benjamin Wagner

    I was waiting for a celebratory post on this. Here’s a dramatic headline that should be popular:

    “Apple Must Apologise To Samsung Again: And Properly This Time

    So there Apple!

  • yuna


    “Not pleased”: allow me to translate that from judicial English English for you

    WAHAHAHAHA! That reminds me of a personal account.

    My brother’s wife who was educated in Korea was having a real problem with one of the utility companies, on the phone (anyone who’s lived in a 3rd world country called England will know) for whatever reason. She was about to tear all her hair off and throw herself off the BT Tower (maybe it was the BT) she told me and when my brother came home she gave the phone to him, “Here, you talk to them”.

    My brother (who grew up for some period of time in the UK) apparently said
    “Um, we are not very happy about the situation”
    She said she just collapsed on the floor.

    Anyway, that aside, these British judges, especially the old ones, always remind me of Betty Boothroyd, the ultimate head-mistress.

  • DLBarch

    For the truly curious, here is the original decision from Judge Birss of the High Court’s Patent Court:

    And here is the operative section regarding the coolness, or not, of the Samsux design:

    “The informed user’s overall impression of each of the Samsung Galaxy Tablets is the following. From the front they belong to the family which includes the Apple design; but the Samsung products are very thin, almost insubstantial members of that family with unusual details on the back. They do not have the same understated and extreme simplicity which is possessed by the Apple design. They are not as cool. The overall impression produced is different.”

    Apple’s “apology” was most certainly a brilliant exercise in coyness, and was too clever by half, but it was not inaccurate.

    Judge Jacob is having a bit of a tantrum. But he’s a judge, so he’s allowed to.

    Oh, and here is the original Apple statement on the judgment:


  • yuna

    I think I was actually in London when the “not as cool” verdict came out at the time, I read it on Metro(the free newspaper, not the London Underground, although I was on the District Line at the time), and remember going “Ouch, it’s worse than a guilty (of copying)”.
    However, from the BBC report, that’s not the problem. I think it’s the inclusion of the following which might willfully mislead which was the problem. i.e. the inclusion of the verdict of the German and the US verdict, therefore not making it very clear if the UK judgment holds all over E.U,

    However, in a case tried in Germany regarding the same patent, the court found that Samsung engaged in unfair competition by copying the iPad design. A U.S. jury also found Samsung guilty of infringing on Apple’s design and utility patents, awarding over one billion U.S. dollars in damages to Apple Inc. So while the U.K. court did not find Samsung guilty of infringement, other courts have recognized that in the course of creating its Galaxy tablet, Samsung willfully copied Apple’s far more popular iPad.

    although they did say

    That Judgment has effect throughout the European Union and was upheld by the Court of Appeal on 18 October 2012

    The German verdict was added afterwards to cloud the previous statement.
    BTW DLB, thanks for the link to the original statement.

  • DLBarch

    Yup. Exactly.

    Apple’s PR strategy apparently boils down to that old schoolyard taunt: “Says you!”

    But I still say Judge Jacob is having a bit of a tantrum. This is all very unseemly…for Apple but especially for the Court.


  • yuna

    Maybe His Honour is not an Apple fanboy, and is immune to the orgasmic design experience of an iChassis on the iBack of an iPhone.

  • DLBarch

    Oh, and as an aside, Yuna, I don’t know if your a Brit or not, but do the English still use the terms “bob” and “quid”?

    I was in the Cotwolds last Christmas and noticed that merchants seemed to chuckle at the use of those terms.

    I hope they haven’t gone out of style.


  • yuna

    It’s probably because it came from an American.
    Then again anything coming from an American is funny.

    Quid, definitely in use. Bob less so.

    “That’s be three quid, luv.”
    “Ta”(for thanks)

    But probably more in the vicinity of an Eastenders set than within a rich
    American’s jovial exchange of words with the locals especially if they are “cheese and wine merchants in the picture perfect Cotswolds”.

  • DLBarch

    Yo, I paid my dues at LSE, once dated a Sloane ranger, am a card-carrying Anglophile, regularly read both the Economist and the FT, and have been known to spend an entire Saturday taking in a Top Gear marathon on BBC America.

    And, yes, will even admit to being hooked on Downton Abbey (but thinks Mary’s a bit of a bitchy toff.)

    But for the life of me, I will NEVER understand the forever-running appeal of “The EastEnders.”

    Damn Albert Square chavs!


  • yuna

    I agree.
    I only watched it for the brief period I was separated from my then-boyfriend, and because the rest of the housemates were watching it. I cannot remember a single storyline, maybe something involving some girl who was brought up as somebody’s sister (she was her daughter).

    It’s a state of mind to watch it. I think it’s more like, how could something so improbable happen and how can they be so fierce about a packet of crisps, and how could such less-than-ordinary looking people appear all the time on TV kind of thing. Brookside, Grange Hill, Biker Grove, in other words, British drama – it’s an institution, like tea. It’s meant to subdue the mass to think everything is OK.

  • pawikirogii 石鵝


    apple is going to learn that it was a very big mistake to puck with koreans.

    ps ‘glee’ will be doing ‘gangnam style’.

  • Charles Tilly

    ps ‘glee’ will be doing ‘gangnam style’.

    Who gives fuck?

  • cm

    The US patent office has given Apple the flexible screen patent – all on a drawing.

    They’ve totally ignored that Samsung and LG have already showed off their working prototypes. Apple doesn’t make displays, yet here is Apple being granted the patent which is on a drawing.

    Theoretically, Apple can sue Samsung or LG if they bring out hand sets with foldable displays.

    Go figure.

  • DLBarch


    Correct me if I’m wrong, but I think the USPTO simply published Apple’s patent application.

    Here is the WIPO link:

    I don’t think this patent has actually been issued yet.


  • sumo294

    I agree save that Glee crap for the open tnread.

  • enomoseki

    Serves those Crapple right.

  • Q

    I did not know that Al Gore has been a board member of Apple.

    Oh, he seems taking profit out of Apple with his private ‘global warming’ business:

  • genie222001

    Apple will remain as innovator while Samsung will remain as copycats. Name a few groudbreaking products Samsung has ever produced. Apple introduced creative products from Mac to iPod. Samsung is not an creative company. Look how many lawsuits Samsung is involved in over patent theft. Their long history is replete with products that appear to be copies of products manufactured by other companies. They have made its fortunes by identifying specific product markets, and then muscling in on the competition with less expensive knockoffs.

  • yuna

    Samsung was good before it became very global and the onset of smartphones. I liked its blue black phone and it was very much appreciated in Europe. I also like their high-tech bubble bubble washing machines and fridges. Remember, consumer electronics is not just about hipster phones or laptops, it’s also about the incredibly high-tech household electrical goods that we have in Korea that Koreans take for granted.

    Real Korean innovation had to suffer when it went aggressively global, (something the Japanese held back on) but we are also reaping the benefits in some way, because now we have a relatively good brand recognition. I would also say, in terms of hardware, Samsung and other Korean companies have more edge than a purely design and concept based Apple. Like Psy, we should stick to our own. What Korea likes the world likes.

  • Q

    crApple lost in Mexico:

    I’m not a fan boy of either crApple or Samsux, but I will anyhow buy iPhone4 because it’s 똥값 now.

  • enomoseki

    Crapple didn’t innovate jack shit other than some bs rectangular circle on corners on devices and decided to patent that. Which fathoms my mind. How the fuck do you patent a shape?

    Most of stuffs Crapple got is either a rip off or copied and patented from IBM or other already existing devices.

  • pawikirogii 石鵝

    yeah all apple gave us was more of the same. mac? just another desktop. ipod? just another phone. want real innovation? watch ‘star trek’. thats where apple got its ‘innovation’.

  • pawikirogii 石鵝

    oh, and here is an article that looks at samsung and innovation.
    samsung made the right moves. thats why apple gotta resort to ‘yakee doodle’ courtroom with elderly white male as foreman.

  • pawikirogii 石鵝
  • Benjamin Wagner

    I have to agree with the sentiment of many Koreans which is, while I wouldn’t ever be interested in actually owning any Samsung products where a competing Apple product is available (because of quality, style and performance issues), it is an awful lot of fun to tease and make fun of Apple and route for the home team underdog. Go Samsung! Shake off that 100 billion dollar loss!

  • jefferyhodges

    Pawi, thanks for that link, according to which Samsung is good at “looking at innovation and coming up with their own version very rapidly.”

    In this sense, one can say that Samsung “copies,” which anyone can see by looking back to Samsung’s reaction to the first iPhone — Samsung came up with its own version.

    But the issue at stake is not whether Samsung copied (of course it did!); the real legal issue is whether Samsung infringed on any of Apple’s patents in copying.

    On that point, I plead ignorance.

    Jeffery Hodges

    * * *

  • mitchel-murray

    A picture is worth a thousand words. Look at the excitement on the face of this Korean to have got a new iPad mini!

  • broona

    Benjamin Wagner, I take issue with your statement, “I wouldn’t ever be interested in owning any Samsung products.” While I agree that apple phones, computers and tablets are far superior, Samsung is actually a leader in the flat screen t.v. Market. Looking through home decor catalogs, i almost always see Samsung televisions prominently displayed, just as apple desktops are, in office photos in the same catalog.

    Um, my caps and lower cases are all messed up, for which I apologize. I blame my iPad.

  • Benjamin Wagner

    I take issue with your punctuation of my quote.

  • broona

    Oh, I didn’t mean to abbreviate your statement for the purpose of making a point. I seriously did not read your comment carefully enough. My apologies.

  • Maximus2008

    Interesting to know that glee will do Gangnam style. Are they going to sing in Korean?

  • yuna

    Seriously, Apple fanboys, they could form a homogenous breed across the globe if humans were dogs. They look *exactly the same* no matter where they are.

  • broona

    27, I can relate to that guy in the photo. My husband was in line when the iPhone 4 was first released…after being in line for more than ten hours, the feeling was that it was worth it.

  • Jakgani

    When I see Koreans on buses and subways taking up the seats with their heads down staring into an iPhone or iPad, I feel like vomiting onto them.

    They have wasted their parents money and deserve no pity.

  • Q
  • palladin9479

    The ignorance of fanboys astounds me.

    Apple products are not of “higher quality”, they simply look better. They use the same cheap components, heck most of their phones are built from Samsung parts. The difference between them is that Apple has graphics artists design it’s UI while everyone else use’s software engineers. It’s the classic form vs function argument.

    Now I’m gonna wait for a fanboy to praise their PC offerings.

  • Q

    crApple has 70% of its profits allocated overseas avoiding higher tax in the US:

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