Comments on: ReignCom’s ‘patriotic’ war on the iPod

By: Aaron

Aaron — Sun, 06 Mar 2005 12:58:11 +0000

I agree with Dan… the ad is over-the-top, but Korea is hardly the only country where this sort of rhetoric is used to sell domestic products. By the way, the CNET story said that March 1 was “when the country celebrates its liberation from Japanese occupation.” I guess that’s sort of true, but that would better describe August 15.

By: RPD

RPD — Sat, 05 Mar 2005 11:03:30 +0000

The other question is: is their MP3 player any good?

By: dogbert

dogbert — Sat, 05 Mar 2005 01:13:04 +0000

Is “8/15 Cola” still on the market?

By: virtual wonderer

virtual wonderer — Fri, 04 Mar 2005 12:35:41 +0000

It’s actually kind of funny. I guess a lot of you weren’t around when Apple Computers launched the Big Brother IBM ads. It’s a sorta reverse Apple ad launched by the Korean MP3 players. Well, at least they didn’t burn American flags in their ads–besides, this ad will come back to haunt them should they ever make it big enough to sell MP3 players in the US market.

By: Jung

Jung — Fri, 04 Mar 2005 11:48:54 +0000

how the heck did they come up with the name I RIVER? cuz it sings like a “river”? haha, I’m really curious…

By: candu

candu — Fri, 04 Mar 2005 09:11:54 +0000

Just bought an iPod mini at Yongsan on 3.1 - HAPPY HOLIDAY! Needless to say, nationalistic considerations did not play a part in my decision. (Then again, maybe I was making my own statement, albeit subconsciously!) Really, the I River 1 gb player was 270 000. The iPod mini 4 gb was 255 000 - it used to be 341 000. Not a tough call if you’re buying with music - and now value - in mind. Not as flashy and gimmick-laden as local players perhaps, but iPod is easy to use and sounds great. Substance over style, thank you.

By: dan

dan — Fri, 04 Mar 2005 06:32:10 +0000

I think the ad is in-your-face about its message, but is it really so different in spirit from the “Buy American”/”Made in America” campaigns that periodically sweep the U.S., (especially in the automobile, garment, and food industries).

By: hardyandtiny

hardyandtiny — Fri, 04 Mar 2005 06:19:21 +0000

da formats, da players, Oi Vai!

By: Michael

Michael — Fri, 04 Mar 2005 05:55:38 +0000

The mp3 format was developed in Germany, first commercialized in the U.S. (http://www.goldpinepartners.co.....ent_ns.htm)

By: ????

???? — Fri, 04 Mar 2005 05:11:34 +0000

Hey Brad, normally I’m just as happy to get high and mighty about Koreans stealing western shit and calling it their own *COUGH* COUGH* everypieceofpopmusicreleasedinthepast5years *COUGH* but this is one place we can’t. Korea released the first mp3 player. Read it and weep.